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Packing boxes in an e-commerce warehouse

E-commerce

Funding to stock inventory and scale online sales.

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Industry-Specific Programs
Nationwide Financing
Fast Decisions
Dedicated Funding Specialists
Who We Serve

Online retailers and direct-to-consumer brands.

Funding Challenges

E-commerce businesses often need to purchase inventory well ahead of sales, and marketing spend to acquire customers can require capital before revenue catches up.

Funding options that fit

Common ways e-commerce businesses access capital.

Inventory financing ahead of demand
Working capital for marketing and operations
Revenue-based financing tied to sales volume

Why E-commerce businesses choose us

Inventory Financing

Working capital to stock up ahead of demand spikes.

Marketing & Growth Capital

Funding to scale advertising and customer acquisition.

Fast, Online-Friendly Process

A streamlined application suited to online-first businesses.

What funding partners consider

Factors that commonly shape funding options for e-commerce businesses.

Typically Reviewed
Sales Platform & History

Your sales channel and transaction history can factor into your options.

Inventory Turnover Rate

How quickly inventory sells can affect what you qualify for.

Revenue Consistency

Consistent monthly revenue supports a stronger application.

Example scenarios

A few ways e-commerce businesses put funding to work.

Stocking Up Before a Sales Event

Purchasing inventory ahead of a major sales period.

Scaling Advertising Spend

Funding a marketing push to grow customer acquisition.

Managing a Cash Flow Gap

Covering costs between ad spend and revenue collection.

Frequently asked questions

For online retailers and DTC brands, that often means inventory financing ahead of demand spikes, working capital for marketing and operations, and revenue-based financing tied to sales volume.
Some programs consider your sales platform and transaction history alongside standard financials, which is one reason funding for online-only businesses can look different from a storefront retailer.
Some programs consider platform sales data as part of your profile, in addition to standard financials.
Yes, working capital is commonly used to fund marketing and customer acquisition.
No, many programs are well suited to online-only businesses.

Funding built for E-commerce businesses

One application, matched to funding options across our lending network.